A Heartfelt Donation to Dementia UK

A Heartfelt Donation to Dementia UK

At Pace Property, we’re always looking for meaningful ways to give back—and this year, we decided to do things a little differently. You may remember that instead of sending out Christmas cards, we opted to donate £250 to a charity close to many of our hearts.

The idea came from our team, who put forward a shortlist of charities that held personal significance. From there, we invited our clients to cast their vote via our electronic newsletter. The response was fantastic and we’re thrilled to announce that the winning charity was Dementia UK.

Dementia UK was a popular nomination among the team, with several employees sharing their personal connections to the cause. Many of us have had parents and grandparents with dementia and understand the emotional and practical challenges that come with the condition—and the crucial role that specialist support plays in easing that journey.

Dementia UK provides specialist dementia nurses, known as Admiral Nurses, who offer expert guidance and compassionate care to families affected by dementia. The charity’s work makes a real difference and we’re proud to be able to contribute, even in a small way, to such an important cause.

We would like to extend a HUGE thank you to all our clients who took the time to vote. Your input helped us make a donation that truly matters—and we think that’s far more meaningful than any Christmas card could ever be.

Here’s to small gestures that make a big impact.

lettings agent southend on sea - crystal horwood

Crystal joined Pace in 2007 and was appointed to her current role of Managing Director in 2010, heading up the company founded by her father in 1994.

She is responsible for the daily operations of the business, whilst also ensuring the company is financially sound, has strategic direction and is planning for future growth.

Crystal takes a thoughtful and considered approach to all that she does, transferring her determination to deliver implicit care, attention and professionalism to every member of her team.

Pace employ 20 full time staff. Meet the key team members here.