4 Reasons you need a traditional estate agent to sell your property

The why use a traditional estate agentsudden increase of services helping both homebuyers and sellers complete their own property transactions is relatively recent. While doing the work yourself could save you fees charged by estate agents in Southend-on-Sea, for many, going it alone may not be the way forward — and could end up being more costly than a commission in the long run.

1) Greater convenience

The full-time job of an estate agent is to act as a liaison between buyers and sellers. So, if you’re selling your home yourself, you need to be available to receive calls from interested parties, answer questions and make appointments. Potential buyers are likely to move on if you are busy or don't respond quickly enough. Alternatively, you may find yourself making an appointment and rushing home, only to find that no one arrives to view your home. If you appoint a local estate agent to help you, they will take on these tasks for you.

2) Negotiating is a complicated business

Assuming both the buyer and seller are reasonable people, direct negotiation can be transparent and allow both parties to look after their own interests. Unfortunately, this isn't always the case.

An estate agent can play the “bad guy” more easily during negotiations, preventing any bad blood between a buyer and seller which can often put a stop to a sale. An agent can help by speaking for you during difficult negotiations and will smooth things over to stop them from getting personal. When you’re selling property in Southend it can be beneficial to have an estate agent who will represent your best interests without turning off potential buyers who want to quibble about price or fixtures and fittings.

3) Estate agents can't lie

Well, OK, actually they can. But if they are licensed professionals, there are more repercussions if they do, than for a private buyer or seller. If you’re working with a reputable estate agent in Southend with an agency agreement, who is an NAEA member, the agent must act in his clients' best interest, not his own.

In addition, most estate agents rely on referrals and repeat business to build the kind of client base they will need to survive in the industry. This means doing what's best for their clients should be as important as any individual sale.

4) Not everyone can save money

Many people avoid using an estate agent in order to save money, but keep in mind that as a seller it’s likely you may not reap all of the benefits of not having to pay commission. For example, if you’re selling your home on your own, you will probably decide the asking price based on comparable properties for sale in Southend. Many of these properties will be sold with the help of an agent. This means the seller gets to keep the percentage of the home's sale price that might otherwise be paid to an estate agent. However, buyers who are looking to purchase a home sold by owners may also believe they can save money on the home by not having an agent involved. They might even expect it and make an offer accordingly.

Some buyers will even demand to split the savings and insist this is written into contracts. As a seller, you may prefer to pay commission to a professional agent who will help sell your property in Southend, rather than give away money to a stranger for the privilege of buying your home.

The bottom line

While there are certainly people who are qualified to sell their own homes, taking a quick look at the long list of frequently asked questions on most “for sale by owner” websites suggests the process isn't as simple as many people assume. And when you get into a difficult situation, it can really pay to have a professional Southend estate agent on your side.

Lisa Clark is Sales Manager at Pace Plc, an independent Estate Agency in Southend on Sea. She deals with every aspect of the sales process, providing expert and honest advice together with tailor-made marketing plans for each property she lists for sale.

She prides herself on providing excellent customer service and takes a highly proactive approach to achieving the best possible price and sale time for our clients in an increasingly competitive property marketplace.

Pace Sales


"I am a landlady with many properties and have dealt with Pace for about 10 years. Marcus is very friendly, honest, efficient and helpful and has made my letting experience extremely easy always finding me suitable tenants. I have nothing but praise for Marcus who has been with Pace many years.

Mary R

After renovating a block of 21 flats to place into our rental portfolio we instructed PACE and gave them two weeks to let all the units on a sole agency basis. Within a month all the flats were filled with suitable tenants. PACE delivered and exceeded our expectations.

Runwood Homes Director

As a landlord with multiple HMO properties, I have employed the services of PACE for a number of years now as they ensure I have my required specification of tenant placed in all my rooms. I only let rooms to employed applicants and very much favour their opening hours as this attracts and accommodates the right people.

Johnathon Simons HMO Landlord

Sara is my dedicated property manager and has been for some time. I have always found Sara to be a professional member of staff who always keeps me informed and provides regular visit reports, which is important to me. She deals with any problem that befalls her, contacting me if required. Sara will discuss any problem and invariably come to a solution. 

Raymond Durrant – multi property landlord

The staff are always friendly and helpful, my special thanks to Sara, we have built a very special rapport and I feel very comfortable phoning if I need anything. I feel very happy that I have one person to deal with all of my issues.

Evelin Jenkins - Tenant

We cannot stress how much we appreciate having a dedicated property manager. We live 350 miles away and also spend a great deal of the winter out of the country.  We have used Pace for a number of years and have never been disappointed with the level of service we receive.

Peter and Maureen Mason – Multi property landlords

I was extremely thankful I chose PACE to conduct the sale of my property and extremely grateful to Sue Mellor who worked very hard to ensure a smooth transaction. She was most knowledgeable and professional throughout, always reachable and approachable. She was able to answer all the questions I posed.

Yvonne White

I've recently purchased a property with the help of Pace. I found the staff extremely helpful and friendly. My first contact was Katie, she showed me around the property and liaised with the vendor. After, I dealt mostly with Sue Mellor. She was very knowledgeable and helpful. She kept me informed throughout the process and was the first to congratulate me on completion.

Roni Miller

I just thought I'd drop you a line about Adele who is managing my flat. Adele is doing a great job and is a credit to Pace. She has done, and continues to do, exactly what she says she will do and as a customer that is exactly what I want. Adele doesn't take things at face value and investigates things when she needs to, again a thing that clients will prize.

Tony Mihill - Landlord

Thank you to the team at PACE for firstly providing excellent property management services over many years and secondly for helping me to sell my property recently. All your hard work has been very much appreciated. Special mentions to Sara, Amy, Sue and Billy for their friendly and professional service!

Charlotte, (Property Management & Seller)